Case Study
How Contorion Achieved Over 90% Acceptance Rate
Previously the tool retailer suffered from low acceptance rates and a lack of data tracking. In Billie, they found a new partner able to offer their business customers an optimized checkout experience. And reach industry-leading acceptance rates and maximize their online store's potential to increase their B2B revenue and improve the customer experience.
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Contorion already had a relationship with Billie, using their Billie Flow factoring product. In 2018, both companies wanted to develop the product into a Buy Now, Pay Later payment solution. The aim is to improve the B2B purchasing experience to improve Contorion’s online store checkout. But what is needed to ensure BNPL is accessible to a range of business customers and meets their expectations while supporting revenue growth? Read about Contorion’s story:
The specific challenges Contorion faced in the Construction and Trade Supply Industry
How integrating Billie’s business payments solution supported their success
Initial results to the present day and the impact on key metrics such as acceptance rate
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