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The Ultimate Black Friday B2B Checkout Checklist

Use this helpful guide to ensure you’re ready to capture demand, boost revenue, and deliver a smooth B2B buyer experience this peak season.

Why this is relevant:

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Black Friday is no longer just a consumer holiday, it’s become a critical moment for B2B merchants too.
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57% of B2B companies run Black Friday promotions. Competition for business buyers is at an all-time high.
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Business buyers became more receptive to promotional events historically associated with consumer retail.